Beti Bachao, Beti Padhao Yojana

Beti Bachao Beti Padhao (BBBP) scheme was started on January 22, 2015 as a joint initiative of the Ministry of Women and Child Development, Ministry of Health and Family Welfare and Ministry of Human Resource Development under coordinated and convergent efforts to empower the girl child. First, it was initiated in 100 districts with low girl child sex ratio. Based on the child sex ratio, 100 districts were selected as pilot districts along with at least one district in each of the states/union territories covered by the 2011 census. In Haryana, Olympic bronze medallist Sakshi Malik was made the brand ambassador for ‘Beti Bachao, Beti Padhao scheme in August 2016.

According to Prime Minister Narendra Modi, “Our mantra should be: son and daughter are equal.”

BBBP scheme is true to its words. The scheme intends to improve the efficiency of services for the welfare of women and to raise awareness regarding women’s rights.

Under this scheme, the government focuses on low female sex ratio in different areas in nearly 100 districts. When women are educated and aware, it leads to empowerment of women.


The aim of Beti Bachao Beti Padhao scheme is to arrest the decline in girl child sex ratio and promote women’s empowerment in order to improve the women status in the country.

It is a tri-ministerial effort of the following ministries:

  • Women and Child Development
  • Health and Family Welfare
  • Human Resource Development


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